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I actually started learning about wine in a cheese shop I worked in during my college years, early 80's. I had only tasted Mateuse(?) and some other rose's my parents occasionaly bought.The store had a small wine selection, maybe 40-50 wines. German to Bordeaux, nothing classified.
We got a couple of case of a new wine, Sutter Home White Zinfandel. We offered a tasting table of three wines. The Sutter Home became one of them and was a huge success. We sold cases of it, one bottle at a time.
My thoughts now are that this much hated wine turned a lot of people onto wine. They went from these semi-sweet wines to semi-dry whites to reds to more and more varied wines. I did.
I don't think MD 20/20 or Boones Farm took people down the same road.
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